The short answer is no. What!? A blog that answers the initial question in the first line and doesn’t make you read all the way through to the call to action at the end? Crazy right!? Make sure you tell all of your friends how…
It was immediately obvious how B2C businesses could use social media to their advantage – fun, relatable and informal content that was well, social in tone. It took a while for the B2B world to find their niche, but boy, has that changed. B2B social…
It’s just about impossible to follow every mention of your business in the media these days. Why? Because the ‘media’ as we know it, is a growing number of public channels available for all to see 24/7 worldwide. It sounds daunting because it is! Setting…
“If people aren’t talking about you, they’re not talking about you for a reason. And the reason isn’t that they dislike you. They’re not talking about you because you’re boring.” ~ Seth Godin Conservative brands get a raw deal. While their more youthful, sexy and…
Still ranked as the number 1 social media platform, Facebook has amassed 1.7 billion monthly users with 15 million users in Australia alone. By now, it’s more than likely you have a Facebook page for your business but you might be wondering whether it’s actually…
While Pinterest may be completely addictive to those who love it; spending hours curating boards for everything from home ideas to wedding plans, is it actually a useful social media tool for your business? The answer is yes. Ranking higher than Instagram, Pinterest is the…
Social Media is a constantly changing mix of channels that bring new and exciting opportunities to connect with your customers, your people and the all-important new business prospects. But, how much is too much? How many channels? How many posts per day? Or is it…
While Instagram is easy and fun to use, not having a clear strategy is likely to end up with mediocre results and disengagement of your customers and loyal followers. With 300 million daily users, Instagram is definitely worth the time and effort and presents a…
