Crisis communication: Owning it.
![](https://cuckoo-web-images.s3.ap-southeast-2.amazonaws.com/wp-content/uploads/20231031164932/cropped.jpg)
2016 has given us a couple of shining examples of what to do and what not to do when it comes to companies owning a crisis. Telstra – how to own an outage crisis I take my hat off to Telstra for their handling of a recent mass network outage that impacted 8 million customers. […]