Just Bag Tags Brand Review

Just Bag Tags was primarily focused on single retail sale, one customer buying one tag. We noticed that there was a gap in the market for family or group purchasing for holidays and events. For example, perhaps your next hen’s night or buck’s party requires attendees to be identified with a VIP lanyard that contains tasteful imagery of firemen or other similar calendar genres? We widened the potential customer audience to corporate events and travel agencies, anywhere that may require some form of identification and might like it to be better than boring. On top of this, we have identified some niche markets and have created direct marketing campaigns and fundraising opportunities to help the brand and customer base grow. For a bit of fun, we like to do some guerrilla-style marking campaigns. An example of this was the personalised bag tag that we sent to Lord Sebastian Coe offering to help the British Olympic team should they ever find themselves in a confusing luggage debacle again.