Crisis Communication protecting your reputation

Being prepared is not just for boy scouts.

In an emergency situation, customers and stakeholders turn to organisations for answers…and they expect a fast and authoritative response.

What just happened?
What should I do now and (later)?
Why did it happen?
Will it happen again?
Who’s at fault?

In the social era, news spreads like wildfire and the way you respond to a crisis has the power to either strengthen or destroy your brand.

Build credibility, manage reputation.

You never know when crisis will strike so the best bet is to be prepared. With a bit of planning, you can provide customers and stakeholders with clear and immediate responses in the event of a crisis.

We’ll help you:

Anticipate potential crises that could occur
Identify your crisis team, roles and responsibilities
Identify and train spokespeople
Establish notification and monitoring systems
Identify and know your key stakeholders
Develop crisis communications – templates, draft messages, channels

Being proactive and prepared will give you the greatest possibility of surviving a crisis. Our team of strategists and implementers can swing into action immediately to get the right message out while you concentrate on getting the ship back on course.

You can sleep easy in the knowledge that you can count on us as your crisis survival team.